Disney Plus’ Europe launch event that was scheduled to occur in March is no longer in the works due to the ongoing coronavirus crisis.
The streaming platform has already debuted in Canada, the U.S. Australia, New Zealand, and Holland, and is set to debut across Europe on March 24. The event was scheduled for this Thursday and Friday, where press conferences and panel discussions with media organized.
“Due to a number of media attendee cancellations and increasing concerns at the prospect of traveling internationally at this time, we have decided to cancel our Disney+ launch events scheduled to take place on Thursday and Friday,” a spokesperson said, adding that the executive press briefing would now take place next week over webcast.
Disney did confirm however that U.K journalists will still get access to the Disney+ lounge for product demonstrations. The mouse house is currently deciding on alternative means to have talent available to the media in light of this cancellation.
As of now, the actual launch of the product is still set, with Disney+ rolling out in U.K., Ireland, France, Germany, Italy, Spain, Austria, and Switzerland.
Disney is the latest company to feel the effects of COVID-19, with insiders suggesting that the entire film industry could be looking at a $5 billion dollar hit when all is set and done.